Booking travel with an agency and booking independently online each have their own conveniences. Let’s take a look at how each booking style to compare the conveniences and merits of each:
Travelers who book online without an agent do so because of the perceived convenience. Booking online means doing independent research to compare flight costs and making the purchases directly through airlines, cruise companies or other providers. Without an agent, there is no wait for the travel office to open so this process can occur at any time of the day or night. This method does have some challenges, such as airlines including JetBlue and American beginning to utilize less third-party websites for flight cost comparisons. This change makes independent research harder for the individual without an agency. An individual would also not have the experience or resources available at their disposal that an agency would.
While booking online independently has a perceived convenience to it, booking with a travel agency has its own conveniences to contend with. A travel agent can save travelers time and energy that would otherwise be spent wondering and worrying while researching on the internet for hours or waiting on the phone forever. The value of booking with an agent is different than finding the cheapest price
Consultation and advice from travel agencies also
The personalized experience and overall value of booking with travel agents presents a challenge the convenience of booking independently online. Both, however, are very popular and travelers continue to utilize both booking styles. For the best possible experience for customers, get results for your travel agency with a Booking Engine from Travtion.